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    Understanding the importance of a short term marketing plan

    By cooldude | July 10, 2012

    Marketing plans are extremely essential for every enterprise that strives to survive and succeed with flying colors. Short term marketing plans are usually more specific than the long term marketing plans which last for quite a number of business cycles. This kind of marketing plans comprises of the marketing campaigns message and the method that shall be followed to channelize this information and the projects estimated cost.

    A short term Marketing plan is very significant because they deal with the expansion of the business through marketing in a short span and if successfully executed sometimes becomes a very crucial part of the company’s long term vision. It generally looks like a Marketing campaigns finished blueprint. It is the most immediate process that is followed to ensure good promotion of a new product or service or improved product or service that the company plans to launch in the market.

    Topics: Entrepreneurs, Finances | No Comments »

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